Promotions can’t cure O’s losing streak

July 22, 2008

If the Orioles lose this Sunday when they are scheduled to host the Los Angeles Angles of Anaheim, there will be nothing “sweet” about a 16th Sunday loss in a row for the O’s.

A few weeks ago I was chuckling when the team’s marketers came out with the “We win, you win” promotion where fans at Oriole Park would get free tickets to a future game if the Orioles snapped their Sunday losing streak — then at 12 games.

And last week I smiled when the team came out with a similar promotion (“We win, you win 2”) for Sunday’s game against the Detroit Tigers and thought, “well if at first you don’t succeed…”

But now in the wake of yet another Sunday loss, the team’s streak stands at 15 and they haven’t won a game on a Sunday since their first try in the season. Should the team’s marketers even bother this weekend with a Sunday promotion or is now the time to start looking away and start ignoring this latest curse to hit the American League East?

LIZ FARMER, Business Writer 

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