Joe Flacco jerseys for sale

April 29, 2008

flacco.jpg

Well, it’s out with the old and in with the new at the Baltimore Ravens Store this week. Less than 48 hours after the team used its first round draft pick to add University of Delaware quarterback Joe Flacco to its roster, the Flacco No. 5 replica jersey went on sale Monday.

Chad Steele, director of media relations for the team, reports 30 jerseys sold the first day (“which is pretty good,” he adds).

Meanwhile, any merchandise related to former Ravens QB Steve McNair, who recently announced his retirement, is half off and being shipped for free.

While the site has a photo of McNair with the message “Thank you Steve,” this is still one of those times you are reminded that football is a business. For the Ravens, this product didn’t pan out as well as they’d hoped. They’re likely hoping a newer model in Flacco (who will likely compete with resident backups Kyle Boller and Troy Smith for the starting spot) will produce better results.

But it’s different when the product is an icon — an oldie-but-a-goodie you didn’t want to see go. A visit to the Green Bay Packers Web site shows that it’s not only selling retired QB Brett Farve’s jerseys at full price, but they’ve actually created more Favre-related merchandise, such as “Favre We Won’t 4 Get” or “Favre for President” slogan tee-shirts.

Notwithstanding applause to the Packers organization for cashing in on a player even after he’s off the roster, is the “Brett Favre Collection” an anomaly or are there Ravens players that also carry this kind of cache? If linebacker Ray Lewis announced his retirement today, would the folks over at Owings Mills start drumming up “Thank you Ray” tees?

LIZ FARMER, Business Writer

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Posted by Jackie Sauter | Filed Under Ravens, business, sports 

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